media gcse blog

Audience 1) What is the Daily Mirror's audience? List the key statistics here. -They are mainly the older generations people that are over 65.  -The social class they aim for is C1, C2, DE  2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience? -Because they provide entertainment for the audiences.  3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer. -Entertainment/Diversion: The newspaper provides gossip and soft news which entertains the audiences and it distracts them from their own lives. 4) Why are print newspapers generally read by older audiences? Because the younger generation uses their phones then buying a physical copy  5) How are the CSP pages constructed to appeal to Daily Mirror readers? Think about text and selection of images. Its less writing and more images  Industries 1) What company owns the Daily Mirror and why are they struggling? ...

  Language 1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP): Masthead: The title of the newspaper  Pug: Something to catch the readers eye  Splash Head: The lead story  Slogan: Sums up the ethos on a newspaper  Dateline: Date on the newspaper  Byline: Name of the journalist  Standfirst: Intro paragraph usually in bold  2) What is the main story on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the story is about. The Fujitsu scandal   3) What is the 'pug' or smaller celebrity story on the front cover? Why might it appeal to Daily Mirror readers? The CEO of the company  4) Why is the choice of news stories, content and page design on the Mirror CSP front page typical of a tabloid newspaper? More informal and less pictures with news more about celebrity gossip  5) What is the balance on th...

1) What type of news can you typically find in a tabloid newspaper? -They report more major news but also include showbiz, entertainment and sport.  2) What type of news can you typically find in a broadsheet newspaper? -They produce more serious news more focused on politics and high class people.  3) If someone is left-wing, which political party in the UK are they most likely to support? Which newspapers would they be likely to read? -They are likely to support the Labour Party and the Green Party of England and Wales. They would read the Tabloid newspaper.  4) If someone is right-wing, which political party in the UK are they most likely to support? Which newspaper would they be most likely to read? -They support the Conservative party and Reform UK. They would read the Broadcast Newspaper.  5) Why has there been a decline in newspaper sales in the last 50 years? -Because the rise of digital media as more people tend to see the news on their phones so less people...

introduction to newspaper Daily mirror case study Daily Mirror- audience and industry The times- introduction

2) Use the mark scheme for this Paper 2 mock (posted on GC) to read the answers AQA were looking for. First, write down a definition and example of non-diegetic sound (Q1.1 and 1.2).  1.1) all sounds made by or heard by the characters 1.2)Will putting the plate on the table. 3) Next, identify three points you could have made in Q1.3 - camerawork and the extract. Look for the indicative content in the mark scheme - these are the suggested answers from AQA. • Will’s suggestion that they work together is made while Lyra is shown in a medium close-up over-the-shoulder shot. This allows the audience to see her reaction – a slight smile that suggests she is in favour of the suggestion and grateful to have an ally after a lot of time alone. • As Lyra walks into the house, the camera moves backwards with her – a faster- paced dolly shot to signal to the audience that things are changing, the relationship is moving on. Will is left out of focus and trying to keep up – once again commun...

  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both demographics and psychographics. Kim Kardashians target audiences are mainly people between the ages 15-30 to promote her makeup line and clothing brand.  Marcus Rashford target audience is mainly kids and older people who love football and kids who read.  2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand? He posts about his journey with his charity work and want people to get involved in it to help him to support the charities. He is very transparent with his followers.   3) What is Instagram engagement rate and what engagement rates do Marcus Rashford and Kim Kardashian have?  The percentage of followers who interact with your content.  Marcus rashford : 3.05-3.38% Kim Kardashian : 0.15-0.50%...