LR: Response
1) Type up your WWW/EBI feedback in full (you don't need to write the mark and grade if you want to keep this confidential).
WWW: you clearly have knowledge of the CSP , but now need to develop the exam technique to maximise your mark .
EBI : Question focus : identify the words in the question then show laser focus on that ( e.g. design / layout or representation )
2) Read the mark scheme for this assessment carefully. Write down the mark you achieved for each question:
Q1: 1
Q2: 3
Q3: 2
Q4:3
Q5: 2
3) Look specifically at question 2. Use the indicative content in the mark scheme for question 2 to write three connotations of the design and layout of Tatler.
• the fact cover star Emma Weymouth is mixed race suggests that Tatler is moving with the
times and responding to cultural changes in Britain around gender
• the stylised serifed font of the masthead contrasts with the sans-serif fonts used elsewhere
signifying a well-produced, easy-to-read product that has been designed to be a pleasure for
the audience to read
• The fact the cover star obscures the title of the magazine reflects how well established the
Tatler brand is – Britain’s oldest magazine is recognisable to its audience even with some of
the masthead behind the cover model
4) Now look at question 3 - Heat magazine. Use the indicative content in the mark scheme to write three ways celebrities are represented in Heat magazine.
• Celebrities are presented as important and desirable – this is the latest gossip that readers
have to know about.
• Focuses on celebrities’ relationships – ‘double life’, ‘secretive star’, ‘baby daddy’, ‘Giovanna’s
heartache’ etc. Suggests these are important developments audiences want to hear the
latest on.
• Harry and Meghan feature prominently – the ultimate celebrity couple for Heat combining
British Royalty with American actress.
5) Look at question 5 - Arctic Monkeys and audience identity. This is a real AQA past question with lots of potential answers given in the mark scheme. Choose three answers that specifically refer to the Arctic Monkeys CSP and write them here.
• the audience might watch music videos to reinforce values and behaviour. The lead singer
seems to not care about the filming of the music video, rarely making eye contact with the
camera and stating at the beginning ‘don’t believe the hype’. The audience gain a sense of
identity as they can relate to the lead singer’s both nonchalant and rock and roll
representation.
• the audience can gain a sense of identity as they recognise something of themselves or
relate in some way to the group. The band are dressed in standard teenage rock band garb
of plain t-shirts, jeans and trainers, a look that can be easily replicated by fans or is already
worn by them. They are not really offering a performance, it is more of a jam session with
them showing their musical prowess to their friends which is something the audience might
also do
• music videos might include shots of fans and artists interacting, giving the fans another role
model or group to relate to, as they see people like themselves on screen. It is unclear if the
spectators seen at the side are crew members or friends or fans, as they are very relaxed
when watching such an up tempo, frenetic performance. This might represent the laid-back
relationship between the fans and the band
6) BLACKPINK - How You Like That didn't come up in this assessment. If this CSP comes up in your end of Year 1 exam, what three things about BLACKPINK and How You Like That could you try to include in your answer?
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