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Showing posts from November, 2024

Film Industry: Marvel Cinematic Universe

1) How many films were there in the Marvel Cinematic Universe (MCU) at the time of this article? 22 films   2) How much money have the MCU films made in total according to this article? $18.2bn --> £13.7bn  3) Why did Marvel create the Avengers films? to introduce avengers  4) Who owns the rights to Spiderman and why is the character now appearing in Marvel films? Sony bought Spiderman and only tom Holland and Sony has the rights over the character    5) Which company owns the rights to the Fantastic Four and the X-Men? 20th century fox  6) Look at the very end of the article. What has Disney announced regarding TV shows on their new streaming service Disney+? new tv series   including one based on Thor's adopted brother Loki, on their new streaming service, Disney+, so there'll be plenty more Marvel content to watch in future. Grade 8/9 extension tasks Read this Guardian review of Black Widow to prepare for studying our first CSP. What did the Gua...

Industries: Ownership and control

1) What is a conglomerate in the media industries?  a very large organisation that owns different type of media companies  2) What is a subsidiary? a smaller company being controlled with a bigger company  3) What are the benefits for media companies of vertical integration? lower costs for them and they don't have to worry about if one thing isn't doing good they have different things .   4) What are the benefits for media companies of horizontal integration? its allows companies to gain market power and market share  their competition, acquire new products and services, a larger  customer base, and increase their revenue 5) Give three examples of media companies or brands that have used synergy to maximise their profits. There are examples in the notes above to help you. Disney - Pixar , Amazon - Whole foods , at&t - time warner merger    6) What is convergence and what device has changed the relationship between audiences and producers?...

Blog tracker and learner response

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1) List any tasks you have that are missing or incomplete. nothing is incomplete . everything is green  2) Reflect on your tracker/feedback and write what you need to do this week to get your tracker all green or improve your work in GCSE Media. Make it more presentable  3) Finally, come up with a list of three things you are going to do this half-term to help you make progress in Media. 1-Do more revision cards  2- make my work more presentable  3-learn more online about media 

audience: effects theory

1) Write a definition of a passive audience:  Audience that passively take in information from he media and that these messages have he same effect on everyone   2) Write a definition of an active audience:   more modern and generally accepted view that audiences  interact  with and make conscious choices regarding the media they consume. 3) Write a definition of the hypodermic needle theory:  This is the suggestion that audiences are always  passive  and therefore take the intended message from the producer as if it was injected into their minds. This assumes no individual difference in audience members.  4) Write down a media product (e.g. TV show, newspaper or videogame) for each category of Blumler and Katz's Uses and Gratifications theory and WHY it fits that particular audience use/gratification. The first one is done for you:  INFORMATION/SURVEILLANCE: Media text - The Times newspaper  > Why: It tells audiences i...

Reception theory

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  1) What is the preferred reading of a media text? The meaning the producers intend to communicate. This builds on the idea that producers can position the audience in a certain way and influence their reading so they accept the intended message by using recognised codes and conventions (such as stereotypes). 2) What is the oppositional reading of a media text? The oppositional reading goes against the meaning the producers are trying to create. The audience reject the intended message and construct an opposite reading instead. This can be due to their own social, political or moral beliefs and values.  3) How does the Harry Brown trailer position the audience to respond to the teenage characters in the film? That they always do bad things and its always them doing it .  4) Why might young people reject this reading and construct an oppositional reading of the trailer? Because they don't think its true that it always the young people doing bad things and other people are...

Learner response

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). EBI: focus on the higher-mark questions [eg 8 or 12 marks ] as these are the key to reaching the top levels .  2) Read  the mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  1:1 , 2:1 , 3:5 , 4: 2 , 5:4 , 6:3 3) Identify one of your  stronger  questions. Why did you do better on this question? Use the mark scheme to help you with this. I connoted very well for this question and explained what the picture showed .   4) Identify one of your  weaker  questions. Why did you score lower on this particular question? Use the mark scheme to help you with this. Focus on meanings created by different elements of design and layout is inconsistent. Occasionally appropriate use of subject specific terminology.   5) Finally, write a   new , detailed paragraph for ...